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Digital Natives: Born into the Network

written on August 28th, 2008 by Zach Braiker

gen-z-on-penguin.jpg (Image courtesy of Krishna De, from Flickr)Children are less likely to lose touch with their friends because they’re connected by social networking sites from the moment they begin school. This was not the case with my parents’ generation. I recently reconnected on Facebook with a friend from middle school. Within two days, five of my other middle school classmates had reconnected with me. There was something exciting about looking at their profiles to see who they’ve become, how their faces have changed and how their personalities haven’t.When today’s kids grow up, their entire social network will age with them. They will decide who to remove from their networks and how much access to grant those who remain, rather than seeking out old friends. How will this affect their sense of who they are, who they were and whom they consider to be their people?

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Zach Braiker

This blog analyzes where social media culture and business converge. Zach Braiker is the CEO of Refine & Focus a social media agency and an adjunct professor of social media at Emerson College.

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