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Local marketing idea

written on April 7th, 2008 by Zach Braiker

I received an email from my old accountant. His daughter, and ten other local young ladies, were modeling prom dresses for a local clothing store’s website. The young lady who received the most votes won a prom prize package. This is a simple promotion, and I imagine highly effective. My accountant most have sent this email to a few hundred people, and each model I am sure did the same.  It’s a simple promotion and a good idea. 

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Zach Braiker

This blog analyzes where social media culture and business converge. Zach Braiker is the CEO of Refine & Focus a social media agency and an adjunct professor of social media at Emerson College.

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