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Mememolly

written on September 25th, 2007 by Zach Braiker

 

You don’t have to watch this if you don’t want to. Let me summarize it for you. An attractive British teen ponders whether she’s anyone’s favorite person and invites her viewers to record a video response answering the same question. As of today, this video has been viewed more than 500,000 times. Over 1,000 people have left comments, and many have responded with videos. I was pretty moved and surprised by how seriously her viewers thought about her question.One viewer sent out a bulletin to her Myspace friends asking, “Am I Your Favorite Person.” She qualified the request by saying….this is serious. Another viewer pondered the question extensively, creating her own soundtrack filled response.I think this question works so well because it’s simple, intensely narcissistic and answering it involves talking with friends and family.As a side note…The person featured in the video, asking the favorite person question, has an awesome YouTube screen name…mememolly.

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Zach Braiker

This blog analyzes where social media culture and business converge. Zach Braiker is the CEO of Refine & Focus a social media agency and an adjunct professor of social media at Emerson College.

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