I tackled Google reader today, and I want to share with you some of the gems I found and a few ideas they triggered.
Rohit Bhaargava’s posts about the 12 types of social media experts. This was written a few months back and has that quality of timelessness that will make it suitable for printing in a book. Thanks to Rohit for posting this to his Facebook today. This blog post is powerful not only for social media folks, but also for businesses trying to...
I recently read testimony from the Government Accountability Office released 7/22. In it, Gregory C. Wilshusen, Director Information Security Issues outlines challenges and opportunities that the federal government faces with web 2.0. I discovered this testimony through
Alex Howard and found it relevant not only to those working with the government, but also to experts working in highly regulated industries.
Since these documents are a matter of public record, I'm going to quote a few passages directly I found interesting:
"As of July 2010, we identified that 22 of 24 major federal agencies had a presence on Facebook, Twitter, and YouTube.
· The U.S. Agency for International Development (USAID) uses
Facebook to inform the public about the developmental and humanitarian assistance...
Franz Fanon said it best. “I ascribe a basic importance to the phenomenon of language. To speak means to be in a position to use a certain syntax, to grasp the morphology of this or that language, but it means above all to assume a culture, to support the weight of a civilization.”
And so when you tweet, you tweet revealing your world. The words you chose, the order in which you write them, their tone, their syntax, whether you use a hashtag, your decision to RT the new way or the authentic way--all reveal you.
How skilled are you at understanding the world of those you follow on Twitter? Try this, it takes :30 seconds. Ready?
Go to your tweet stream.
Highlight a tweet from someone you do not know well.
Analyze the tweet for age, gender, attitude, profession of the speaker.
Now click on their bio. How’d you do?
If you want to improve, consider reading chapter 4 of Jim Sterne’s helpful book, “
Social Media Metrics.”
It’s a plain English guide to social media metrics that makes an important, complex field easy to...
Innovation can happen anywhere. Even at big, established, blue-chip companies there's always a way to communicate better with your customers. Just ask Charlie Treadwell, Cisco's Online Community Strategist.
Charlie has single-handedly cultivated a vibrant Facebook community of more than 70,000 fans of
Cisco's Networking Academy. And in an innovative twist, people who have no direct connection with the company are allowed to manage the page's content: with administrative access, these Cisco fans can update...
Millions of people today are experiencing Twitter for the first time. On June 5 I appeared on a radio show in Los Angeles to share my thoughts on how Baby Boomers can get the most from their Twitter experience. Here’s what I shared:
Understanding what you hope to gain from Twitter will help you have a rewarding experience. My favorite benefits are using Twitter in the following way:
1. As a personal classroom. Follow people who...
